DTI Clarifies “Adobo Standard” Only For International Marketing

DTI clarified that the “adobo standard” will only be for international marketing.

On Sunday, the Department of Trade and Industry (DTI) clarified that the “adobo standard” will only be for international marketing purposes and not a mandatory standard for local households.

DTI clarified that the "adobo standard" will only be for international marketing.
Photo source: Rappler

The suggestion to have a standard recipe for Filipino staple dishes, according to the DTI, was in efforts to come up with a traditional recipe that will be promoted internationally.

In an emailed statement, the DTI said that the proposed “adobo standard” wasn’t a mandatory standard, adding that the attempt was to define what they’ll promote internationally and not redefining what adobo was to different people.

It was last week when the DTI said that its Bureau of Philippine Standards (BPS) established a technical committee that will standardize Filipino dishes.

The technical committee began developing a Philippine National Standard for adobo last May, with the “Kulinarya: A Guidebook to Philippine Cuisine” as the main reference.

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The proposal to have a “national standard” for adobo had earned negative feedback online, with questions as to the priority of the national government amidst the coronavirus pandemic.

Aside from adobo, the Bureau of Philippine Standards was also looking to set a standard for other Filipino dishes such as lechon, sinigang, and sisig.

For its part, the DTI said that there’s “nothing to worry on this” and the said measure was part of the groundwork in order to develop more creative industry exports.

To many Filipinos, the best adobo is the one ‘cooked at home’ or cooked by their parents or lola. There is a lot of creativity going on and this must be encouraged,” DTI said.

The DTI’s Bureau of Philippine Standards was mandated to develop, promulgate, and implement standards for all products in the country and was also tasked to promote standardization activities in the Philippines and to ensure the production, manufacture, and distribution of quality products as well.

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