Why Did Milo Acknowledge EJ Obiena but Not Carlos Yulo? Netizens React
MILO – Netizens questioned why two-time Olympic gold medalist Carlos Yulo was not acknowledged by a popular powdered chocolate brand, despite his recent victories at the 2024 Paris Olympics.
Carlos, who has been supported by the brand since childhood, became a topic of online discussions after fans noticed that Filipino pole vaulter EJ Obiena was recognized by the brand, while Carlos was not.
A tweet from AltA2Z shared a photo of Obiena being acknowledged and speculated that Carlos’ absence might be linked to his ongoing personal issues with his family. Some netizens echoed similar concerns, while others wondered why Filipino boxers who won bronze medals were not included either.
Meanwhile, some netizens suggested that Carlos’ lack of a current contract with the brand could be the reason for the omission. One netizen remarked that the brand might be cautious, as many other companies are seeking Carlos as an endorser, and having no contract could create potential conflicts. She also mentioned that dragging Carlos’ family problems into the issue was unnecessary.
Despite the speculation, the brand was noted for congratulating Carlos for his achievements in Paris, although it did not give him the same public recognition as Obiena.
As of press time, Milo has yet to issue any statement regarding the issue. Milo is a popular beverage brand produced by Nestlé. It is a chocolate and malt powder mixed with milk or water to create a drink that is often consumed for its nutritional benefits. In the Philippines, Milo is known for its association with sports and physical activity, and it is often used in schools and sports programs to promote energy and endurance.
To recall, Carlos Yulo’s personal issues with his family, particularly with his mother Angelica, have been a subject of public interest. Yulo has accused his mother of mismanaging his financial incentives without his full consent. Their strained relationship has also been influenced by his relationship with his girlfriend, Chloe Anjeleigh San Jose. This family conflict became more widely known following Yulo’s first Olympic gold medal win in 2024.