People willing to take a break from their smartphones for 1 month will receive P563K from yogurt company
SIGGI – The Icelandic yogurt brand is offering a unique opportunity for individuals willing to take a break from their smartphones.
Participants in the Digital Detox Program have the chance to win USD 10,000 or PHP 563,555. The program, inspired by the popular “Dry January” trend, encourages participants to abstain from smartphone use for a month, aiming to kickstart the new year with a healthier lifestyle.
The challenge requires participants to disconnect from the digital world and reengage with reality. Selected participants will place their smartphones in a provided box for the entire month, living as if gadgets were not part of their daily lives.
The ten lucky winners of the challenge will receive a prize package that includes USD 10,000, a retro flip phone with a prepaid SIM card for emergencies, and a three-month supply of Siggi’s yogurt to stay energetic during their tech-free adventure.
Siggi’s, in a statement on their website, emphasizes the belief in the power of living a simpler life with fewer distractions, identifying phones as one of the biggest distractions in modern life, with the average person spending 5.4 hours on their phones each day.
For those interested in taking up the challenge, applications are open to everyone until January 31, 2024. The screening process will be rigorous, but it is not necessary to purchase any Siggi’s products to participate in the challenge.
To apply for the Digital Detox Program, individuals can visit the provided link: https://hello.siggis.com/digital-detox. This initiative reflects a growing awareness of the impact of excessive smartphone use on well-being and seeks to promote a healthier and more balanced lifestyle.
Meanwhile, smartphones gained popularity in the early 2000s, with the iPhone’s release in 2007 marking a significant milestone. The iPhone, with its touchscreen interface and the App Store, revolutionized the industry and led to widespread adoption. Other manufacturers followed suit, contributing to rapid technological advancements. By the early 2010s, smartphones became ubiquitous, changing the way people communicate and access information.
