A bag that was designed by BTS V became the world’s fastest bag to be sold out.
KIM TAEHYUNG — A bag that was designed by BTS member V recently made history as it became the world’s fastest item to be sold out.
South Korean pop supergroup BTS has demonstrated on numerous occasions that its influence went beyond music and performances.
The group has built a reputation for selling out products they endorsed (and even products they didn’t endorse but were caught using) over the years.
For instance, when Hyundai introduced BTS as its global brand ambassador, the demand for its flagship SUV increased more than doubled — and that’s only in South Korea.
Thus, it shouldn’t come as a surprise that when BTS members RM, Suga, Jin, Jimin, J-Hope, Jungkook, and V released a collection of merchandise they designed themselves, the stocks were wiped out within minutes.
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BTS vocalist V (born Kim Taehyung) self-designed a Boston bag, made of vegan saffiano, that featured warm tones of green, brown, and gray — his favorite colors.
Also, he added a pop of color in order to contrast the muted palette by accenting the piece with a twilly scarf showcasing vibrant earth tones.
The World Music Awards announced that the stocks had all been checked out (both in the US shop and Global shop) in less than 30 seconds after V dropped the self-designed Boston bag on Weverse Shop — the fastest run for any bag to date.
#BTS‘ #V’s expensive self-designed #MuteBostonBag makes history, becoming the world’s fastest bag to get sold out, in seconds!💪👜💥🥇💨🌎👑💜https://t.co/voIKiI1GUN pic.twitter.com/O0xVyRotKr
— World Music Awards (@WORLDMUSICAWARD) January 11, 2022