In DOT’s Erroneous Poster, Banaue Rice Terraces Placed In Benguet
BANAUE RICE TERRACES – A poster at NAIA Terminal 4 mistakenly placed the heritage site in Benguet instead of its actual location in Ifugao.
The Department of Tourism (DOT), under Secretary Christina Frasco, faced widespread criticism after a poster at NAIA Terminal 4 mistakenly placed the heritage site in Benguet instead of its actual location in Ifugao. Shared online by Stephen Acabado, the photo of the poster sparked ridicule, with Acabado’s caption expressing disbelief and noting the displeasure of the Ifugao community.
“The Banaue Rice Terraces are in….. BENGUET! SMH DOT! Seen at NAIA Terminal 4! Addendum: the Ifugao Chief is not happy,” Acabado noted. “Update:7:39pm. The Banaue Rice Terraces have been returned to Ifugao (poster has been taken down),” he added.
Although the DOT swiftly removed the erroneous poster, netizens continued to mock the department and Secretary Frasco, questioning their knowledge of Philippine geography and tourism. Criticisms ranged from sarcastic comments about basic grade school knowledge to concerns about the DOT leadership’s competence in accurately promoting national landmarks.
Social media users called for public apologies and highlighted the importance of factual accuracy in promoting Philippine attractions. Amid the controversy, humorous remarks speculated about the DOT’s discovery of a new tourist spot in Benguet, highlighting the irony and frustration caused by the geographical mix-up.
Meanwhile, the Banaue Rice Terraces are a UNESCO World Heritage site in Ifugao Province, Philippines. Carved into the mountainsides over 2,000 years ago by the Ifugao people, these terraces are renowned for their beauty and intricate irrigation system that has supported rice farming for generations. Often dubbed the “Eighth Wonder of the World,” the terraces showcase ancient Filipino engineering and agricultural practices, reflecting a sustainable way of life. Visiting the heritage site provides insight into the Philippines’ rich cultural heritage and underscores the need to preserve such marvels for future generations.