‘Final Viewing’ of Luxx White at Frontrow Headquarters Goes Viral
LUXX WHITE – The ‘final viewing’ of Luxx White at Frontrow headquarters has gone viral online, sparking widespread reactions.
The “final viewing” of Luxx White, a popular dietary supplement, has gone viral online following a dramatic farewell event held at the Frontrow headquarters. The event, which resembled a wake, was led by Frontrow co-founders Sam Verzosa, Ralph Lee, and RS Francisco.
A casket containing Luxx White was placed at the venue, giving the impression that the product was being laid to rest. The unique setup sparked intense curiosity and reactions online, with many netizens expressing both sadness and gratitude for the product’s impact over the years.

Veteran talk show host Boy Abunda hosted the emotional event. Several personalities delivered eulogies, sharing heartfelt stories about how Luxx White positively affected their lives. Many credited the product for boosting their confidence and improving their well-being over the past 16 years.
The event followed the appearance of a mysterious billboard that read “Paalam, Luxx White” (Goodbye, Luxx White). The billboard had earlier sparked widespread speculation among motorists and netizens, with many wondering if it was hinting at a major announcement or the end of an era.
According to Cinema Bravo, highlights from the “final viewing” included emotional testimonials and messages of gratitude from users and celebrities alike. They recalled how Luxx White became an integral part of their beauty and wellness routines.
Luxx White, a skin-whitening dietary supplement, was known for its glutathione-based formula that gained popularity in the Philippine market. On March 15, 2025, Frontrow Philippines officially announced that Luxx White would be discontinued and would no longer be available for purchase.
The announcement triggered an outpouring of emotions on social media. Loyal users and influencers shared their appreciation for the product, reminiscing about how it helped them achieve fairer and clearer skin. Many expressed sadness over the product’s discontinuation but also thanked Frontrow for the positive impact Luxx White had on their lives.
While Luxx White’s journey has come to an end, its legacy remains strong among its loyal followers. The grand farewell event at Frontrow headquarters served as a fitting tribute to a product that left a lasting mark on the beauty industry.
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